If you would like to see your clients make specified decisions or take specified actions, consider providing your prospects with optional previews of what will come, or what will happen next.

There are moments when our clients want to know exactly how we are going to react and what our next moves are going to look like.

Anything less may lead to negative feelings which have an undesirable effect on the human intuition. In other words, our prospects aren't completely comfortable with the design of our process.

If we act, we want to know what to expect, and this is especially true when we get targeted with new solutions.

When we canâ019t be sure of our expectations, we may feel insecure, uncertain or disoriented.

However when something unexpected, needed and wanted, is perfectly integrated in our interaction sequence, we appreciate this very much, but as customers, we need and want as much foresight into any process as possible.

We know that all courses of events have the potential to affect our future negatively and positively.

So we feel the need to eliminate risks and keep our ability to prepare ourselves and plan for our future.

The lack of foresight is most certainly one reason for being uncomfortable with getting the next dental treatment.