Splitting the value
We love to get more of something for less of something â013 itâ019s simple.
For example: A large event has to happen - and you're in control.
$500 equals 1 DJ for 1 Night
- or â013
$500 equals 10 DJâ019s, for 50$ per 1 hour each.
That way you can put 10 DJâ019s on your ads…
…plus you get the viral message out over 10 DJâ019s that naturally promote their next gigs.
Just an example â013 demonstrating how you can give your value more mass.
You can do this with anything you can split.
Split the value and market each peace as a separate benefit.
When we buy â013 we always compare â013 so put more weight on the side you're selling.
The extra rest, almost feels like something for nothing.